BICYCLE STORE, VELOPLANETA

The project rethinks an existing bicycle store without renovation or major interventions. The main focus was on reorganising the space, making the large selection of bicycles easier to navigate and creating a clearer structure for different product categories. Instead of introducing numerous separate brand zones, we worked with the overall spatial logic, using furniture and display elements to define areas and improve the customer experience. The intervention is based largely on reuse: most of the existing furniture is kept and rearranged into new configurations, with only a limited number of new elements added where necessary. The material palette is intentionally simple - raw, untreated plywood and black metal, allowing the new pieces to integrate naturally with the existing store. Together with warmer, more focused lighting, these small interventions make the space feel more organised, comfortable and engaging without the need for a full renovation.